A man with a red beard and light hair wearing a black shirt with a logo that says 'MF' and holding a professional camera, posing against a black background.

I'm Micah Furtick—a filmmaker, photographer, and content strategist based in Greenville, South Carolina. I create bold, cinematic visual content for brands, businesses, artists, and people who want to be seen differently.

My work lives somewhere between commercial storytelling and real human connection. Whether I'm producing a brand film, photographing a chef, documenting a live performance, or creating portraits that actually feel like the person in them, my goal is the same: make something people remember.

I MAKE PEOPLE, BRANDS, AND STORIES LOOK AS GOOD AS THEY FEEL.

Follow me on socials:

Other projects I’m a part of:

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Creative Director/Producer

Dating Greenville Podcast


My why

In 2016, I launched my first YouTube channel, Lone Wolf Airsoft Official, after playing airsoft once and seeing several airsofters online playing full-time because of their YouTube channel. I thought, “I can do that.”

Through the process of creating what started as gameplay and evolved into tutorials, reviews, and educational content, I fell in love with the creative process. I purchased my first camera- a Canon Rebel T7i- and filmed videos in my room talking about airsoft.

Eventually, I realized this is what I wanted to do with my life, and I started college at Anderson University, majoring in Communications: Digital Media. This is where I truly learned the art of storytelling through a lens and had opportunities to use better gear and cameras. Eventually, I started my first professional media job as a wedding videographer and got to film using Sony cinematic-line cameras.

After I graduated with my degree, I switched to Sony and joined the local film community. Through my time as a nonprofit social media manager and then a social media manager for a restaurant and numerous bars, I learned how to craft a story that resonated with people and connected them with the right place. I learned food photography, experimented with creative portraits, and worked on film sets- from small short films to Netflix sets.

All of this led me to my love for food/bev photography, commercial work, and weddings- three different fields that enable me to tell stories in different ways, and I wouldn’t have it any other way.

Story-forward

Storytelling is at the core of everything I do, conveying emotions through visuals to connect people through the screen.

Lasting impact

Everything I create is designed to make an impact, whether it is inducing cravings or helping a couple relive the best day of their lives in a way that feels authentic to who they are.



My background

(what you should know about me)

The last twenty years of my life has truly shaped who I am and what I do, including my education, life experiences, and years spent working in media. Each chapter has taught me how to see people, stories, and the world differently—and those experiences continue to shape how I create today.

U.S. Army Veteran

Army Veteran and former ROTC cadet, bringing the discipline, leadership, and resilience developed through military service into everything I do.

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10+ years in Media

From YouTube content to luxury wedding videography to film sets, nonprofit social content, and food/bev photography, I bring knowledge and experience from multiple industries into my work.

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College-edjamacated

I earned my B.A. in Communication: Digital Media from Anderson University in 2023 and my M.A. in Communication: Digital Content from Liberty University in 2024.

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Eagle Scout

As an Eagle Scout, I learned early that leadership, service, and perseverance aren't just titles—they're values I carry into everything I do.

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what I do when I'm off the clock

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In my free time, you’ll likely find me gaming, adventuring, working out, or running a Tough Mudder. I’m always down to try a new BBQ spot or see a great film or just spend time with friends.

When I’m getting burnt out or I need a reset, I will ALWAYS find a mountain to climb and a view to enjoy.

A man with a beard wearing a green headband and black shirt, taking a selfie on a mountain trail with green mountains and a cloudy sky in the background.
A man with a beard and athletic build crawling through muddy water during an obstacle course, with the "Tough Mudder" logo in the bottom right corner.
Smiling young man in white shirt and tie dancing at a party or celebration, surrounded by other people, with blue string lights hanging above.

Follow me on Social

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Group of people at a celebration, dancing and taking photos outdoors at sunset with string lights and greenery overhead with a man with a red beard and short hair standing in the middle capturing the dancing on his camera.
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